Monday, July 22, 2019

Get Ahead of Real Estate Competition Using Technology

Real Estate

Real estate markets have been the breeding grounds of tougher competitions since forever. With the world profligately becoming dependent upon technology for the simplest of the task, real estates' marketers must shift their attention towards the technological advancements that could prove to be beneficial for their business. Undoubtedly, the real estate businesses have been seeking help from whatever technology available at the time since forever. However, there are some of the recent top-notch technological assistances that must be considered by every real estate agent struggling to beat the competitors. Some of the most beneficial technical tools for real estate related individuals are as follows:

Blockchain technology


Due to its support for cryptocurrencies, the blockchain technology is expected to rule the real estate businesses soon with its potential to provide an unprecedented amount of ease to the users. Owners and agents can simply put the tokenization facility into use by retailing the ownership rights of their property in parts. Using the blockchain, the consumers and estate retailers can sign and manage their contracts easily without the fear of any loss or illegality. Among other perks of using blockchain, safe and convenient storage of property rights is the one which can persuade anyone to use this technology for their business.

ROI calculators and machine learning


Whether it is about selling a corner plot or some Riverfront residences, real estate agents must be able to calculate the exact costs and profits for each property they are dealing in. However, this takes a lot of time and effort on their part. The advancements in ROI calculators and machine learning have made it easier than ever to calculate everything almost accurately. Using these technologies, the real estate agents can easily predict the costs of lands, the profit they will get from those lands, calculate their commission, the profit their customers will be benefited with, and other related ROI calculations.

Virtual Reality technology


VR has been making waves in all shades and walks of life but has not been used in the real estate business yet. Using VR, the estate agents can move a step forward in their markets and beat their competitors easily. VR makes it easier to view and assess any piece of land and any property thoroughly whether you are physically present at the location or not. VR can help remote buyers walk through the property and experience it themselves even if they are not able to go to the location physically and therefore, the agents using this technology are sure to attract more clients.

Voice Assistant speakers – personal assistants


Real estate agents need to be very vigilant with their appointments and meetings and also need to be fully aware of directions. In the case of the unavailability of a human personal assistant, these speakers can prove to be a game-changer for the business if used smartly. Voice speakers can respond to the generic queries of the clients, can help in setting the meetings, guide about directions and weather, and do other such small yet tiring tasks easily.

Other than these top-most technological advancements, some various apps and websites can be used as a support tool for anyone in the real estate business.

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